We’re talking about something called the lupulin shift. Ever heard of it? In nature, bitterness indicates poison. So that first sip of bitter beer doesn’t just offend the palate, it actually inspires fear. But IPA... Read More
If you traced from 2004, you’d see that SWEET ACTION is a representation of our palates at any given point in time… it’s a vibe more so than it was ever one distinct formulation. This version, a juicy, blonde... Read More